Choosing a shoe manufacturer – The 3 most common mistakes – (And What to Do Instead!)
Let’s be real: picking the right shoe factory in Portugal isn’t just about Googling “best shoe manufacturer” and hoping for the best. There are some classic traps that even the savviest founders fall into—trust me, I’ve seen it all (and maybe even done a few myself… oops).
But don’t worry, I’ve got your back! Here’s how to dodge the most common mistakes and make sure your next factory visit ends with high-fives, not headaches.
1. Getting Fooled by a Pretty Website
You know the type: a gorgeous website, eye-catching photos, promises of “luxury craftsmanship.” But behind the scenes? Sometimes it’s not quite what you expect.
What to do instead:
Ask for real-life samples—bonus points if they match your product category.
Request client references (and actually call them).
If you can, visit in person or send someone you trust.
2. Overlooking What the Factory Really Does Best
Not every factory does everything well. Some are pros at sneakers, others specialize in boots, and some just stick to slippers.
What to do instead:
Check what styles the factory produces most often.
Ask to see their latest production runs in your category.
Don’t be shy—ask about their “dream projects” and what they don’t like to make.
3. Just Going for the Cheapest Price
Who doesn’t love a good deal? But when it comes to choosing the right shoe manufacturer, picking the lowest price can end up costing you more in the long run.
What to do instead:
• Balance price with value—ask what’s included in the quote and what’s extra.
• Request a detailed breakdown so you know exactly what you’re paying for.
• Always get a sample before placing a big order.
• Think long-term: sometimes paying a bit more saves you money (and headaches) down the line.
Sometimes, the “sweetness” of a low price fades fast when the problems start piling up. Trust me, your future self will thank you for choosing value over just price!
Selecting the right shoe manufacturer is a critical decision for your brand’s success.
To simplify your search and connect with trusted Portuguese manufacturers that offer realistic MOQs, download our free guide: “Shoe Factories in Portugal with MOQs Under 300 Pairs.” This comprehensive resource will help you find the perfect manufacturing partner for your shoe brand.