I believe this is the best way to build your shoe brand
I know what it takes to turn a footwear idea into a real brand, because I've done it myself.
My journey in footwear started in 2010, when I opened my first shoe shop. In 2013, I took the next step and created my own footwear brand, Namorarte. Soon after, I began helping other founders do the same through Portugal Production, developing and producing footwear in Portugal for brands around the world.
Over the years, I've helped more than 100 brands navigate the journey from an initial idea to their first samples, collections and production.
Along the way, I learned something important: building a shoe brand becomes much easier when you understand the process, know what decisions to make and have the right industry expertise beside you.
That experience became the foundation of the 4YS Method.
I created 4YS to bring together everything I've learned as a founder, footwear developer and sourcing professional into one clear, practical path, so you can move forward with greater knowledge, confidence and direction.
My goal isn't to turn you into a footwear manufacturer.
It's to give you enough knowledge to become a better footwear founder.
— Nancy Oliveira, Portugal Production
